Product Management professionals spend many years refining their craft and sharpening the tools of their trade. Software Product Management Essentials' emphasis on the importance of understanding key processes and the use of practical tools provides an essential head start for the on-time delivery of quality software products.
SOFTWARE PRODUCT MANAGEMENT ESSENTIALSA PRACTICAL GUIDE FOR SMALL & MIDSIZE COMPANIES
In an economy where efficiency and delivery are key, Software Product Management Essentials is required reading for any software Product Manager. This hands-on guide will help new Product Managers sift through the numerous tasks and responsibilities involved in this pinnacle job, and is loaded with tips and best practices to help even experienced Product Managers optimize their time and effectiveness. The book focuses on the unique challenges of being a Product Manager in a small to mid-sized software company where there are few resources available to help in tackling the many crucial tasks needed for a quality, on-time delivery of software. In addition to Product Managers, engineers, marketing personnel, quality assurance teams, technical writers, and others involved in the product delivery process will find the book immediately useful.
- The perfect primer for the newbie, the required reference resource for the pro—if you're a product manager, you must have this book. —Cliff Conneighton, Chairman
Marketing Roundtable
Author, Venture Management Handbook - Software Product Management Essentials is unique in its focus on survival techniques for product managers at small- to mid-sized companies. As an added bonus, Dver has not been afraid to demystify what it takes to be a successful international product manager. It is essential reading for any new product manager with international responsibilities.—Rebecca Ray, Global Business Editor
The Localization Industry Standards Association (LISA)